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SEO

Time to upgrade Google Analytics?

upgrading from urchin to ga.js - whatwasithinkingIn April, Pingdom released information on their web monitoring survey of 10.000 well-known websites to discover who was using Google Analytics. The results – about half of the websites tested used Google Analytics, and 40% of those were still using the legacy tracking code urchin.js.

Just over a year ago, Google stopped supporting urchin in favour of their own ga.js tracking code, recommending everyone to switch over to the new tracking code…

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Selling SEO effectively

How to sell SEO - whatwasithinking.co.ukToday I closed my 11th SEO proposal. This may not sound very impressive (and it isn’t a high profile client either), but it does to me, not only because it adds a few more numbers for the account handlers, but because it means that my sales strategy works (11 out of 11 closed) and that the data I am showing and preparing is useful.

One of my followers on twitter asked me what my trick is, so I thought I’d write down what is helping me close a sale, in the hopes it might prove useful for some of you.

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On Flash – SWF files can now be found and indexed

On Flash - SWF files can now be found and indexed - Whatwasithinking.co.ukUp until a few months ago flash files used to be an absolute nightmare when it came to SEO and indexing its content for search engines. The best solution was always to have alternative content available or to use as little information as possible within a flash file of a corporate site, and about 90% of the time designers would only use flash for non-important browsing routes or as visual treats (think flash image slideshows, think flash maps but with the ability to get to a destination without using it). What good is a website that looks great but can hardly be found?

Yesterday Google announced an update to their search engines with the help of Adobe Labs. Read more about this new development after the break.

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